CHEQUE LIT
Financial literacy programs for schoolchildren and youth are commonplace – but what similar programs exist for grown-ups?
The stats on consumer debt and increasing consumer bankruptcies (the latter 32 percent higher in July 2009 over July 2008*) indicate that adults need just as much guidance when it comes to understanding their finances.
“Folks who’ve kept up with the Joneses but have no idea how to save money,” explains Kimberley Ney, Alterna’s senior vice-president marketing, communications and corporate social responsibility. She says these people become particularly financially vulnerable in major life changes such as marriage, divorce, a new home purchase or a new baby."
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