The Art Director that I work with at Enterprise has me draw an Illustration for the background of the spread. It provides context for the article, adds dimensio and pulls your attention to the page.
"Typically a female high school graduate, the teller is the person who knows
when a member gets married, has a baby, is looking for a house, sends the
child off to university, inherits money from a parent, retires, gets ill
and dies. Tellers know all this financially telling information because they
chat with the members, look into their eyes and, often, make friends with
those members. Credit unions have always expected their tellers to be friendly
and trustworthy, but it was their ability to record transactions accurately
and balance the cash that determined whether they were hired, retained or
promoted. Now that credit unions have learned a strategy-switching secret,
they are realizing that tellers can be the key to anticipating what members
need and when they need it. "
by Laureen Griffin
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